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Tobacco product developments in the Australian market in the 4 years following plain packaging

Product Five studies in the USA and South Korea found that the promotional materials and products manufacturers sent to retailers targeted demographics of the area.7 17 32 36 40 Two studies in the USA reported that contracts purposefully promoted menthol tobacco products in neighbourhoods with large Black populations, one of which discussed a specifically tailored contract, Brown & Williamsons Kool Inner City Point-of-Purchase Program, aimed at increasing the visibility and promotion of menthol products in predominantly Black neighbourhoods in inner-city urban cores.17 36 The results of these studies mirror the RAITMS 2017 Menthol Outlet Plan which specifies that retailers must have a 50% or greater menthol share of the market and are required to keep products and displays in highly visible locations (figure 2)

Over time, this reduces your sense of smell

Indeed, many toxins and carcinogens were present at far lower concentrations in heated tobacco vapours than in fumes from cigarettes