wayne cigarette brand Portrait of John smoking a cigarette. News Photo Tobacco giants paid movie stars
Tobacco giants paid movie stars vast sums for endorsements A cigarette brand was dying. A cowboy made it legendary. Marlboro wasn't winning with a better product. It won with a better story. When everyone talked about filters and safety, Leo Burnett John Wayne for Camel Cigarettesi'm aware of the tragic irony Henry Waxman and Big Tobacco Levin Center for Oversight and Democracy
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